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COCA COLA KNOCK OUT TRAINEE PROGRAM

Task: The Coca Cola bottling plant wants to hire graduates from Pakistan’s best universities.

Insight: Working at Coca Cola is truly a unique experience.

Solution: Use Coca Cola’s key word ‘happiness’ to convince students to apply for a job.

 

Advertising Agency: Leo Burnett, Pakistan        Executive Creative Director: Awais Dhakan

Associate Creative Director: Dawer Bukhari        Senior Creative Associate: Akber Ahmed