COCA COLA KNOCK OUT TRAINEE PROGRAM
Task: The Coca Cola bottling plant wants to hire graduates from Pakistan’s best universities.
Insight: Working at Coca Cola is truly a unique experience.
Solution: Use Coca Cola’s key word ‘happiness’ to convince students to apply for a job.
Advertising Agency: Leo Burnett, Pakistan Executive Creative Director: Awais Dhakan
Associate Creative Director: Dawer Bukhari Senior Creative Associate: Akber Ahmed