URBAN BEATS

An exclusive music platform for the discerning audiophile. Found in urban centres world over.

This was a project I worked on while I was a designer at Ogilvy & Mather. Our client for this project was British American Tobacco and the brand was Dunhill. Since we cannot legally promote cigarettes, we were restricted to having invite-only branded events where brand ambassadors could then offer Dunhill cigarettes to the guests. Since Dunhill represents class and style, we decided to go for a classy music platform where we would have a variety of live music performances. As part of our proposal, we included the logo on the right (designed by me), and the event branding. The mobile app was designed solely by me, and was not presented to the client as it was out of scope.

ANDROID APP

Stream the latest beats from the hottest cities. Whether your preference is Jazz, Pop or Industrial, there is something for everyone on the Urban Beats Android app. Sift through the selection to find exactly what you like.

CITY